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Aug
24

Facebook vs. Instagram Ads – A Selection Guide

In our previous blog we briefly touched on the topic of what social media platforms are best for advertising your Practice. While advertising on as many platforms as possible will maximize visibility, it isn’t something that is in every practice’s budget. In this post, I’ll be covering the differences and benefits of Facebook and Instagram’s advertising platforms in order to […]
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Aug
16

Facebook Ad vs Instagram Ads

Let’s talk about social ads. As many of you know, many social media platforms offer advertising as an option for their clients. And it’s no secret how advertising on these platforms can be profitable for your practice. But you probably have questions about where to begin, how to set up your ads, and which platform to use. In this blog […]
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Aug
09

5 Tips to Take Better Photos and Videos on Your Phone

  Creating content can be a bit daunting – especially if you don’t have professional equipment or don’t know how to use your equipment. Luckily, you don’t need a fancy camera to create engaging content for your social media profiles. It’s true, all you need is a smartphone!   In this blog post, I’ll cover 5 tips to help you to […]
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Aug
02

What is Shadow Banning and How to Avoid It

Have you scrolled through social media and noticed that posts from a particular user don’t appear as often as they once did or maybe they don’t appear at all? It is a possibility that the account may have been shadow banned. Shadow banned accounts are put into a “shadow” mode meaning only the user posting can see their content and […]
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